Just wondering how many of you here work with SEO as well as email marketing.
What is the best way to integrate a campaign on Constant Contact with our site analytics (using Urchin)? I gather there's supposed to be some way of "tagging" links so that they appear as a "Campaign" but I'm having to dig to figure out how to do this. I can see in the stats that certain links were referred due to links in my CT emails. But I'd ultimately like Urchin to recognize specific email campaigns and then apply its own metrics to see how well that email drove traffic to the site.
