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Using the right GIFs in your emails is a great way to make it more engaging! If you haven't tried using a GIF before, check out the great feature on the Constant Contact Blog and then engage with your peers here in the Community!

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You know the feeling.

 

It’s the day before your email newsletter goes out, and once again you’re just sitting there, staring at a blank template wondering where the heck to start.

 

Sound familiar?

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If you’ve been using email marketing for a while, you might have come across the term segmentation.

 

It’s a marketing term that simply means, dividing people into groups based on information like interests, demographics, or their preferences on products or services.

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The words you choose for your email subject lines can have a big impact on whether or not the hard work you’ve put into your email will pay off.

 

Spending a little extra time on your subject line will help you boost email open rates, avoid the junk folder, and get your message in front of the right people.

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You know that sticking to a schedule is important for your business.

 

It helps you get through your never-ending To Do list and keeps everything running smoothly.

 

The same is true when it comes to your social media marketing. Creating a social media schedule is the best way to stay on top of your social media marketing.

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Improving your open rate doesn't require a lot of heavy lifting.

 

With a few simple tweaks, you'll be on your way to higher open rates and more opportunities for your business.

 

Consider these five simple strategies.

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