Community Blog

Caitlin_M
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Online marketing presents opportunities for salons, spas, and other personal care services to get found, build relationships, and drive more appointment bookings. If you’re just getting started with online marketing or not seeing the results you’ve hoped for then this session is for you.

 

With our guest expert, John Hallberg, you’ll learn a smarter, more practical approach to getting the word out about your personal care services. From making sure your business is found, to building relationships, find out how to get the word out to the people who matter most online.

 

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Caitlin_M
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You likely already know how important it is to focus on your existing customers to increase your profits. And even as you work hard to nurture your ideal customers there are others that are leaving your business. But what if you could decrease those leaving and increase the value they bring to your business?

 

It starts with understanding why customers leave in the first place and how the right communications strategy allows you to keep them longer.

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Caitlin_M
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Managing your online marketing efforts can often feel cumbersome if you have to jump between multiple tools and channels. But it doesn’t have to be.

 

See how Constant Contact makes it easy to establish your brand, grow your business, and sell online - with all the marketing tools you need in one place. From email to automation, websites, social, e-commerce, and more.

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Caitlin_M
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Research consistently shows that existing customers are one of your greatest assets. While it might seem complicated to boost retention, it doesn’t have to be. Email marketing plays an essential role in retaining customers, allowing you to nurture and cultivate lasting relationships.

 

In this webinar, you’ll learn how to use email marketing to focus on existing customers to sell more and grow your business.

 

You’ll learn:

  • The fundamentals of using email to improve retention
  • How to segment your list and automate emails to improve results
  • How to eliminate guesswork with predictive analytics so you send the right messages to the right people at the right times to increase ecommerce sales
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Caitlin_M
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As the currently favored underdog of the small business world, restaurants are infamously adapting, adjusting, and transforming the way that they’ve been doing business with their patrons. From new offerings outside of dine-in experiences to the restructuring of floor plans and limited capacity for customers – restaurants have had to get wildly creative in order to stay open and power into the new year. One of their biggest tools? Their online marketing strategy.

 

Whether you’re just getting started with online marketing or not seeing the results you’ve hoped for then this session is for you. With our guest expert, Andrew Jaffe of The Rail Media you’ll learn a smarter, more practical approach to building awareness around your business. In this 60 minute session, find out how to maximize your online reach to your existing patrons and to capture the attention of new customers.

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Caitlin_M
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With a wave of technology platforms and tools sweeping over all business industries, the Technology Services industry is being looked to as a leading source of knowledge and assistance for using said platforms for small business clients. Does your agency stand out as a leading expert?

 

Whether you’re just getting started with online marketing or not seeing the results you’ve hoped for then this session is for you. With our guest expert, Liz Harr of Hinge Marketing, you’ll learn a smarter, more practical approach to building awareness around your business. From differentiating your agency through organic searches, to building off of clients’ referrals, showcasing your expertise and more - find out how to get the word out to the people who need your help the most, online.

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Caitlin_M
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As COVID-19 continues to push people outside of their comfort zones, businesses that are pivoting to a digital-first marketing strategy have been able to survive and even thrive in the transformed marketplace. Those one-time “nice-to-dos” when it comes to online marketing are now a necessity, as digital channels are often the only way to stay in contact with customers.

 

We spent 2020 working with small businesses to help them make the best use of digital marketing tools and learned what they were doing to power on. With all this information, we put together a wonderfully informative webinar for you to watch. Read on to view the webinar and review the questions asked during our live session.

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Caitlin_M
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The holidays are right around the corner. If you still don’t have a marketing plan, don’t worry. We have some last-minute holiday marketing ideas to help you drive more business to capture those crucial end-of-year sales.

 

During this free one-hour webinar, we’ll share quick and easy ideas to reach new people and communicate with existing followers and customers.

 

 

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Caitlin_M
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As a nonprofit organization, the next few months are a prime opportunity to set your organization up for success to hit your year-end fundraising goals. Online marketing and donations will play a key role in your success and setting up a plan now will keep you on track through the busy season while still getting the word out about your cause.

 

During this free on-demand webinar, we’ll guide you through planning a year-end fundraising campaign for your organization. With our guest expert, Michele Hickey, we’ll provide tips and ideas for leveraging online channels and reaching the people who matter most.

 

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Caitlin_M
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The 2020 holiday season is likely to be different from past years. Online marketing and the ability to sell online are critical to your success.

 

During this free one-hour webinar, we’ll guide you through planning your holiday marketing strategy for your retail store. We’ll provide tips and ideas for leveraging online channels and reaching the people who matter most.

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