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Over half of home service customers run a search before scheduling an appointment and most of them don’t have a specific company in mind when they start their search.

 

Even during COVID-19, the basics of online marketing are more important than ever. From making sure your business is found to keeping it top of mind, find out how to get the word out about your services online.

 

If you’re just getting started with online marketing or not seeing the results you’ve hoped for, then this webinar recap is for you. Even if your business isn't in this particular industry, we think that many of the practices discussed can be applied to many other industries! With our guest expert, Ryan Redding, you’ll learn a smarter, more practical approach to getting the word out about your home and building services in today’s world. Topics discussed during the webinar included:

  • How people find you online
  • How to set yourself up for success
  • How it all comes together

In this post, you can watch the webinar in its entirety and read some of the questions asked by our attendees. Interested in our free, future webinars? Sign up here to stay informed!

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Content marketing is a way for you to reach your perfect customers by offering valuable, engaging information over time. It can be in written, audio, or video form. It allows you to increase your chances of getting found and growing your profits. While it may seem complicated, it doesn’t have to be.

 

We recently hosted a webinar featuring Pamela Brown, an online educator, speaker, and business coach at BIG Brand System. Topics covered included:

  • Getting an easy formula for planning your content publishing schedule (it works for beginners and established content creators)
  • Learning a simple system so you can create consistent, high-quality content faster even when you’re super busy
  • Discovering the 7 Essential Elements of Great Content framework so you can quickly snap together content marketing that “just works”

 

In this post, you can watch the webinar in its entirety and read some of the questions asked by our attendees. Interested in our free, future webinars? Sign up here to stay informed!

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Updated March 2nd, 2020

 

No matter what type of business or organization you have, listing and review sites play an important role in getting found online, generating awareness, and helping people determine whether or not they want to choose your business.

 

It’s not enough to just set up a few listing and review sites. It’s important to know how to use these sites in a way that’s going to generate business and make potential buyers want to learn more.

 

We recently hosted a webinar where we discussed how your business can use these sites to promote your business for new customers using interactions you’ve had with existing ones. Some highlights included:

  • How to get started: Where to be & how to optimize your profile
  • How to encourage people to leave reviews
  • How to maintain your listing & review pages over time

In this post, you can watch the webinar in its entirety and read some of the questions asked by our attendees. Interested in our free, future webinars? Sign up here to stay informed!

Read more...

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In today’s world, people can find a business in the blink of an eye. With so many competing — yet similar — products and services to choose from, your brand allows you to stand out from the crowd. With the right tools, you can bring your brand to life and set your business up to get online, get found, and get business.

 

We recently hosted a webinar where we discussed how to bring your brand online and stand out in a busy online world. A few highlights from the webinar included:

  • The basics to set your brand up for success
  • How to get found & manage brand awareness
  • How to drive business and build relationships

 

In this post, you can watch the webinar in its entirety and read some of the questions asked by our attendees. Interested in our free, future webinars? Sign up here to stay informed!

Read more...