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Did you know 66 percent of consumers have made a purchase as a result of an email marketing message? (Source: Direct Marketing Association)

While traditional advertising methods are costly and hard to measure, small businesses have never had greater access to cost-effective, trackable marketing tools.

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You’re using email marketing to grow your business or nonprofit. You’ve put in the time planning your email marketing schedule, designing your emails, and writing your promotional messages. But once you’ve hit that send button, how do you know if all of that effort has paid off? How can you communicate to others how marketing efforts are going?  

Join us for a free workshop, where you will learn how to read the marketing metrics that matter. We’ll share a 15-minute plan that shows how you can determine how your email marketing efforts are impacting your business. We’ll discuss open rates, click-through rates, finding the best day and time to send, and how business goals relate to your email campaigns.

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Struggling to find the words, images, and the right calls-to-action that make the biggest impact with your email marketing?

 

With just about 15 minutes and an easy-to-follow formula, you can kick writer’s block to the curb and be confident that you’ll know exactly what to say to create an effective email marketing message.

 

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