You’re using email marketing to grow your business or nonprofit. You’ve put in the time planning your email marketing schedule, designing your emails, and writing your promotional messages. But once you’ve hit that send button, how do you know if all of that effort has paid off? How can you communicate to others how marketing efforts are going?
Join us for a free workshop, where you will learn how to read the marketing metrics that matter. We’ll share a 15-minute plan that shows how you can determine how your email marketing efforts are impacting your business. We’ll discuss open rates, click-through rates, finding the best day and time to send, and how business goals relate to your email campaigns.