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Community News



As you might have noticed, on March 29th, the Community was down for a period of time. During this time we got a little face lift and we also went mobile responsive!  We're happy to be able to provide a consistent experience for our members and visitors across all devices. Read more in the full article. 


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2017-01-23_1258.pngDid you know that there is a day to celebrate pets?  April 11th, we can all come together and share stories about our pets and how they help us. Come join us and let's celebrate this day together!



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Adding contacts from your email client should not be a hassle. With Outlook, the best option for customers looking to add contacts was through exporting them to an Excel file and uploading the file to Constant Contact. Depending on how your contacts are organized though, this is not always a cut-and-dried process.


Drum roll please…

You asked for an easier way to get your contacts from Outlook to your account, and we are pleased to announce our new Outlook integration! We now offer a new and improved contact syncing app for Outlook, which is compatible with Outlook versions 2010, 2013, and 2016. Please note, this is only available for the Windows Operating system on versions  7, 8 & 10.

Constant Contact for Outlook allows you to easily select individual contacts, a group , or all of your contacts and import them to Constant Contact, right from your Outlook email account.

Add contacts to your Constant Contact account without having to leave your Outlook account.  Source: Constant Contact KnowledgebaseAdd contacts to your Constant Contact account without having to leave your Outlook account. Source: Constant Contact KnowledgebaseOur new app is free to use and we hope it makes your life more stress free too! Check out the app on our Marketplace for instructions on getting started.

Looking for a particular integration or have questions about the one in this article? Let us know in the comments below! As always, you can search our Marketplace for the most current apps that integrate with Constant Contact.


If I asked you to envision Constant Contact’s team of software designers and developers, what image comes to mind? Is it mole-like tech geeks who rarely emerge from their cubes for human interaction, peering into crystal balls to try and guess what their customers want and need, and relying only upon indirect channels of customer communication that don’t require actually speaking with a user face-to-face?



We know GIFs as those little animated images that you see on different websites. But did you know that you can insert GIFs into your Constant Contact campaigns





That's right! You can upload and insert a GIF just as you would a regular image. Adding a GIF into your campaign can certainly liven up a static campaign and add some personality. Here are a few things you should know before adding a GIF into your campaign.


  • Just like images, GIFs need to be under 5MB in size in order to be uploaded into the Constant Contact library. 
  • Less = more. Putting too many GIFs into a campaign can be distracting and pull your reader away from the message you are sending. Just a few will do!
  • Right along the lines of less = more, choose GIFs that are shorter in length (like the one I used above). Longer GIFs are larger in file size and may not even upload properly but they also take your readers' focus away from your message.
  • There are some email clients that don't support GIFs and will only show the first frame of the GIF. It's important to keep this in mind and send yourself previews to make sure that the first frame still makes sense even if the GIF doesn't play. 


So, how can you use a GIF in your campaign? Here are few suggestions:


  • Display a reaction - are you excited about a sale that you are having or want to promote something great happening with your business or organization? Show your readers how excited you are by using a GIF!
  • Support your message - Maybe you work for a nonprofit animal shelter and you are trying to raise money. Try including a GIF of cats or dogs so your readers remember who their donation would be helping.
  • Show personality - Readers love seeing personality in an email. Use a GIF to have a fun opening or closing message. Maybe like this:


Want more ideas on how to use GIFs? Look no further than our Blog!


We're interested to know how you will use GIFs in your campaigns. Feel free to let us know or share your "giffed out" campaign on our Critique My Campaign board! As always, we are here to answer any questions you might have as well. 

Keeping your small business in business isn’t easy. And being a family business makes things even more challenging. If you want your business to flourish for generations to come, you need to address your biggest challenges head on. There are still many misconceptions that persist when it comes to family business, too. They aren’t just the small general stores found along rural country roads. They are major drivers of jobs and economic growth, essential for a thriving economy.



We're excited to announce that the Community will be responsive very soon!  In order to perform this work, the Community will need to be down for a short period of time on March 29th. 


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Now is a great time to see what Autoresponders are all about!



Do you ever wish that you could know what your readers are thinking? Well, using our poll block, you have a fast and easy way to get feedback and information from your readers. Here's a quick FAQ that shows you how it works in our third-generation editor.


Let's say I owned a boutique and I was getting ready for fall (definitely a nicer thought than this cold New England winter weather!). For this example, I asked what my readers favorite fall fashion item was. I could use this information in a future email to promote new items, especially those that I know that my readers are interested in.  


Once your email is sent, you can go into the reporting for your campaign and click on Total Responses to view the results for your poll.


The great part of about this reporting is that you can even filter the poll by the responses and reach out to a specific group on contacts that answered a certain way. For instance, maybe I will be having a sale on boots and I really wanted to send that email to the contacts that said boots were their favorite fall fashion item. I can export those contacts and create a list of my readers who would probably love to know about my sale on boots! Or maybe you're a nonprofit and you've asked your contacts if they would be interested in volunteering at an event you may be hosting. By using the poll block, you now know who is interested in volunteering and you can contact them directly. What a great connection! 


As always, if you have any questions, please don't hesitate to ask! What will you use your Poll block for?


Did you know 66 percent of consumers have made a purchase as a result of an email marketing message? (Source: Direct Marketing Association)

While traditional advertising methods are costly and hard to measure, small businesses have never had greater access to cost-effective, trackable marketing tools.


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