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Results Are In: The Top Tool to Help with Social Media Marketing

CTCT Employee

New tools to help with social media marketing are popping up everywhere. But many small businesses and nonprofits just don’t have the time to keep up and research all the options. Don’t you wish you had someone to tell you about the tools that are proven to be really easy and useful? We get it! That's why last week we asked our Facebook fans, “What tool(s) do you use to help with your social media marketing on Facebook, Twitter, etc.?” Now, the results are in.



HootSuite was by far the no. 1 tool mentioned by our Facebook fan participants. If you haven’t heard of it, HootSuite is a free social media dashboard that you can use to manage and measure your social network activity. You can schedule Facebook messages and tweets, track brand mentions, and analyze your social media traffic. And for a more comprehensive, one-stop-view of your social media marketing results, you can easily add your email campaign results into your HootSuite dashboard with Constant Contact’s HootSuite app.


Some of the other social media marketing tools mentioned by our Facebook fans included Constant Contact’s NutshellMail and Simple Share tools,, and Mywebees.


Have you tried any of these? Is HootSuite your top tool? Share your top tool here or add it to the Facebook discussion.


As a member of Constant Contact's distance learning team, I develop and host webinars that help small nonprofits and businesses learn best practices for online marketing. I hold an MBA in small business management, owned a marketing service business, and have more than 10 years of experience helping nonprofits and small businesses succeed.

1 Comment
New Member

I have been using Tweetdeck, and knew about Hootsuite. After reading this and exploring the Hootsuite services, I think I'm going to install the free version of Hootsuite and give it a try.