Do You Worry About Whether or Brand is Interesting Enough on Social Media?
I receive a daily email called SmartBrief on Social Media and in those emails they normally include a little poll question that the readers can answer. The one that they were sharing results for today was "Do you worry about whether your brand is interesting enough to sustain a social media presence". 64.95% answered yes. Per Jeremy Victor, that is "the exact right emotion to ensure that your brand is, in fact - or does become - interesting." I couldn't agree with him more!
If you're not worried about it, then you're not working to make sure you are interesting!
Here are his 4 tips to guarantee you are and will remain interesting!
1. Address your social-content strategy
2. Hire right
3. Get ready...Actually ask your customers what they are interested in!
You can post a new message in the Community or find us on Twitter Mon-Fri 8am-8pm ET, Sat 10am-8pm ET, & Sun 10am-6pm ET. We've got real people waiting to help you out. Click below to start a conversation!