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Getting Creative with Foursquare for Small Businesses

Honored Contributor

Getting Creative with Foursquare for Small Businesses

Getting Creative with Foursquare for Small Business

by John Jantsch





I read this post by John Jantsch today that has a link to his podcast with Carmine Gallo, author of The Power of foursquare:  7 Innovative Ways to Get Your Customers to Check in Where They Are


In the post he talks about how Foursquare has over 10 million users and about 400,000 businesses and how now is the time to add it to your "marketing mix".









foursquare_specialoffer.jpg Key takeaways:


  1. Target hot spots around you like hotels, arenas that get a lot of traffic.
  2. Make referrals with partners by posting tips on each other's pages
  3. Flash specials are a great way to offer a special to those that can act fast.
  4. Friend specials allow people to get a special if a number of friends check in as well. *Think Groupon on how you get yours free if 3 or more friends buy deal.
  5. Create a swarm!  


  • Is your business on Foursquare?
  • Have you set up any deals through them to get more customers in the door?
  • How do you reward your Mayor?