Face book is a popular social networking site that adds a quarter million new users every day. By investing some time and energy into facebook you can build brand loyalty, establish your enterprise, engage your customers on a deeper level, and drive qualified leads back to your website.
Hi Joe. A great and engaged Facebook page is a fantastic arrow to have in your business's quiver. We, of course, recommend using our Social Campaigns product to help you make the most of it, but we actually have many ways to integrate with Facebook. From our Join My List app to the Simple Share function, we have a lot of the connection covered.
It's true that a well planned and monitored Facebook presence can be a valuable addition to a marketing plan for many businesses. However, by itself, or ineffectual posting can be costly in time and resources. There are some industries and businesses that are advised not to be on Facebook because of advertising restrictions in their industries.
Anyone on Facebook needs to stay tuned to the changes in their T&C, and monitor their timeliness and who is talking about them and tagging them. Many businesses fail to see profitable results because their posts are either inappropriate for their business, too much selling, or they only use Facebook and have no other marketing in use. Social media is designed to be 'social". Communication not selling gets better results.
Depending on the industry, budget and anticipated results , a strategic marketing plan includes several methods of marketing venues including e-zines, social media, promotional items/gifts, contests, print, media, events, etc..
Wishing you awesome and continuing success,
As a small business owner of a Southwest Florida insurance agency (www.gulfcoasteducatorsinsurance.com) we have found social media very helpful for communicating with our clients and keeping them aware of our products and financial services. It has been a very cost effective way for us to keep our agency top of mind and position our self as the subject matter expert. I do recommend if a business is not on Facebook or Linkedin they should start getting involved now and not wait.
yes social media is good for publicity but how to maintain the privacy for maintaining the competition edge from competitors..What is the fineline in social media where the companies needs publicity/marketing/adcvertising yet maintain low profile and silence about its upcomming products (simmilar to apple release of products speculation)..what are the boundaries....
Yes, basically Facebook marketing is somehow related to being sociable and friendly to others. You may have multiple followers, but if you don't engage yourself in discussions, suggestions and debate, you can't grow socially. Make your business page lively and friendly with photos, videos, podcasts and funny messages.