Today I read a post by Lisa Barone of Small Business Trends of her take-aways on SoLoMo from SMX East that she attended last week.
She made some great points about how important Local is. She states that people are using Social Media including the web to find local businesses. And if you're not on the web, then you don't exist to people. And I think like that. To find out if I want to go out to a local restaurant, I want to find out what their menu is, I look first online. And if they're not there, then I look somewhere else. People want to be convenienced and they want information now.
Top 3 takeaways:
Claim and Optimize Your Basic Listing Information
Ask Consumers for Ratings and Reviews
Engage Users Through Promotions
Monitor All Local Search Sites to See What's Being Said