When you’ve already connected with new leads and you’re looking to actively nurture relationships, email marketing is a great tool! But what about generating new leads? Can you use email marketing for that?
At first glance, it seems like the answer is no. You need to have someone’s email in hand in order to send them your newsletter, so how could you possibly use email marketing to connect with someone for the first time?
Ahhh… but you can! It’s totally possible to use email marketing to find & connect with new leads!
Here are 5 ways, including exactly “how to” using Constant Contact:
TIP: Also include a link in your newsletter that invites the reader to sign up for your newsletter. That way, when it ends up in front of someone who isn’t on your newsletter yet, they’ll be able to sign up for it easy-peasy.
Whether you’re looking for someone to help guide your marketing or do it for you, we have plans to meet your budget and needs.Explore Plans
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