In order to set up a company profile on LinkedIn, you need to create a personal profile first. But don’t worry, this is a good thing; here’s one reason why: your personal profile will allow you to showcase your expertise and build relationships, while a company page lets you tell your business’s story. Once you have both profiles created, you can link your personal profile to your business profile, too. Want more information about this? Take a look here.
If you don’t already have a profile on LinkedIn, you can go here to sign up: linkedin.com. Once you get started, make sure to fill in your profile with a photo and headline. You will also want to add in your experience, skills, education, etc. Remember, this is your place to showcase your expertise!
Now to set up your Company page, in the top bar go to Interests > Company. Here you will be able to create your company page. LinkedIn will walk you through the steps to set up your profile after you enter your Company Name and an email address. Take a look at this LinkedIn video below for steps on setting up your profile. Remember to link your experience on your personal profile to your company profile once it is set up.