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New Website Musts


New Website Musts

Check out the things that could turn your new website from good to great!


Good Domain Name

  • Short and easy to say out loud
  • .com is really the best
  • Try not to use hyphens
  • Choose a non-ambiguous name


Design Elements

  • H1 (header) contains your #1 keyword
  • Each page only contains one H1
  • H2 and H3’s contain your secondary keywords


Content Elements

  • Use 1-4 sentences per paragraph at the most
  • Use no more than 10 words per sentence
  • Use no more than 300-500 words per page
  • Incorporate bulleted or numbered lists wherever possible
  • Graphics/pictures are crucial


Overall, search engines tend to look more favorably upon your site if it contains any the following:

  • Copyrights
  • Privacy policy
  • About Us page
  • News Releases
  • Social media signals
  • Lower bounce rates
  • Higher page speed
  • Outbound links


Need to know more? Email me directly at or visit our website for more information.


Marta Gomez Frey

Collin Small Business Development Center

Marta Gomez Frey