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Thank Donors So They Want to Keep Giving

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Honored Contributor

Thank Donors So They Want to Keep Giving

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When you are thanking your donors, Jeff Brooks, states that these are the 4 most important characteristics that need to occur.

 

  • They should be prompt; mailed no more than 48 hours after the gift has been received
  • They should be specific; specifically notate what they donated, don’t just refer to it as a gift
  • They should be relevant; Use their language and don’t use wording that you use around the office
  • They should be emotional; be just as emotional as the appeal that obtained the gift

How do you thank your donors?   Share with us here!

 

Read the full article, “Thank donors so they want to keep giving”.