The Benefits Of Routine

Participating Solution Provider

The Benefits Of Routine

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A sales and marketing lifestyle means that you have quality time for building relationships with mavens and connectors, for content marketing, for helping team mates, and for taking the right actions to grow your business. Routine enables your day-to-day basics to be performed well and on time so that you can allow your antenna to always be listening and your peripheral vision to always be watching.


An Effective Routine Will Enable You To Wisely Progress Towards Your Goals

Daily routines prevent knee jerk reactions and wasted time. I produce my best results when I follow my routine in a heads down fashion. But, I periodically look up to stay on track, adjust to new opportunities or threats, improve a process, acquire better tools and navigate unexpected surprises.


Routines Create Confidence, A Key To Success

A routine that spans goals, action plans and workdays builds self-confidence. You become well rounded if it contains the right amount of time for work, passion, learning, and enjoyment. You will become more friendly and interesting, and people will respect you for being consistent and dedicated.


80-20.jpgHow Much OF Your Time Is Freed Up By Routines?


Customer Facing Roles Need Powerful Routines

  • CEO routines develop innovative and customer-centric cultures for achieving financial, customer and employee goals.
  • Marketing routines ensure lead generation and nurturing to sales-ready status while existing segments are penetrated and new ones are developed through a well managed mix of products and services.
  • Sales routines ensure that qualified opportunities are closed, while key accounts are nurtured and territories are developed.
  • Call center routines enable you to delight customers and channel partners.





Routines Must Be Constantly Upgraded

As your routine becomes muscle memory, tweaking it with new ideas will enable you to rise to the next level.


By John Bernardi

John J. Bernardi
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