Three reasons why Small Business should use Video in email marketing
Approximately half of the marketers who used video in email campaigns saw increased click-through rates, increased time spent reading the email, and increased sharing and forwarding. (Source: eMarketer).
Subscribers find them more interesting and active in comparison to plain text. Therefore, a video email is likely to make more impact on viewers.
2. It’s the easiest way to disseminate a lot of information in a short space of time.
3. To get you even more excited, 76% of businesses say that video provides good return on investment. Besides, online video editing tools are constantly improving and becoming more affordable.
Laura Ramirez Drain President and CEO Master Certified Constant Contact Authorized Local Expert www.linkedin.com/in/lauradrain Reston office 703.880.4100 DC office 202.250.0887
Random WordsMarketing * video* web *logos www.randomwordsmaketing.com Visit our TV and Radio show www.cafelatinoTv.com
Re: Three reasons why Small Business should use Video in email marketing
We have been using videos in email marketing for some time now and we have seen a phenomenal jump in the click rate. It's was 40%. And we just used a normal video gif which when clicked to the recepient to our youtube video.
You can post a new message in the Community or find us on Twitter Mon-Fri 8am-8pm ET, Sat 10am-8pm ET, & Sun 10am-6pm ET. We've got real people waiting to help you out. Click below to start a conversation!