Don't wait until two weeks before Small Business Saturday to start thinking about what you'll do. There's really not enough time to put something together properly. So, yes, start NOW. We think that a good campaign for Small Business Saturday would be 6-8 weeks. We are starting our client's campaigns on October 1st. Small Business Saturday is November 29th this year and many times we hear of folks who plan that shopping day almost as though it is a vacation! Make sure that your company is a point of destination for that shopping trip!
Our Tips for a BIG Small Business Saturday:
We are really excited about Small Business Saturday this year and hope that your day is a huge success! Please do not hesitate to ask us if you have questions or advice! Leave a comment below and let us know how you plan to participate in Small Business Saturday!
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