You probably have an interest in Gail Goodman’s new book, “Engagement Marketing” if you’ve come to this board.
The book, which was just released, has the tips and KnowHow to get your customers coming back and spreading the word about your business.
This board was created to engage you, the reader. We want you to come here to read great content and discuss the ideas and methods discussed in Gail’s book.
Think of this board as a digital book club mixed with an idea exchange. You don’t have to of read Gail’s book to participate.
You’ve probably practiced some of the key notions of engagement marketing without ever knowing it. If you have an active following on Twitter and engage with your followers, you’re performing engagement marketing. It’s being reactive and sparking a reaction.
If you’ve read the book, let the Community know what you think! Keep an eye out for more posts every week.
Have you bought the book yet? It's a great read with lots of great tips!