Re: Please help me Critique this Email Campaign Any advice big or small will be greatly appreciated!
The information is really great, but you might want to consider shortening the text in the email to fit on the screen without scrolling. I clicked on the link to the pdf, which seemed to give the same info as the email, so anyone interested wouldn't be missing valuable info if you truncated the message.
I would add company contact info and a powerful cta (call-to-action) for the pdf link.
Also, I believe "altering" has an extra "t" in it (7th paragraph down).
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