I am currently working on replacing a loyalty program with our own custom built system. I would like to use my CC account to handle the e-mail automation, but before I dive into learning the API and programming I want to make sure what I need to do is possible.
I need to automatically send e-mails with specific templates when customers reach certain point thresholds, and when their birthday is n number of days away.
What I'm picturing is having our backend do all of the computation each night at about 2:00am and figure out what people get what e-mails. It would then talk to the API, create lists for that night, and schedule the e-mails to be sent to customers with a specific template (e.g. 'birthday', or '150pointreward').
Is this possible to do using the API?
Sent a PM :) But yes, this is something you can most definitely do with our API as long as you are tracking the data (birthdays, points, etc) on your end.