Best time to send Memorial Day email

SOLVED
Go to solution
RobertH8565
Participant

Best time to send Memorial Day email

best day to send email prior to memorial day on Monday. its a solemn email  thanks   

1 ACCEPTED SOLUTION
John_M
Employee

Hello @RobertH8565 ,

 

There are a few factors that can go into the best time to send out a campaign. Past history on your list’s engagement a lot of the times can be the best way to decide on when to send. When sending out have you seen higher open rates and click rates for your audience early morning, mid-day or after 5pm? Do you plan on using the resend to none openers feature for this email? If so, give that campaign enough time to trigger out the original then some down time before the resend to none opener fires out; usually a few days works out. So with all past engagement history aside, the original can email trigger out Wednesday the 26th, and if you are sending again to none openers you can set that resend to Saturday the 29th. Giving your audience enough time to see the email before Memorial Day.

 

John M
Community & Social Media Support

Did I answer your question? If so, please mark my post as an "Accepted Solution" by clicking the Accept as Solution button in the bottom right hand corner of this post.

View solution in original post

1 REPLY 1
John_M
Employee

Hello @RobertH8565 ,

 

There are a few factors that can go into the best time to send out a campaign. Past history on your list’s engagement a lot of the times can be the best way to decide on when to send. When sending out have you seen higher open rates and click rates for your audience early morning, mid-day or after 5pm? Do you plan on using the resend to none openers feature for this email? If so, give that campaign enough time to trigger out the original then some down time before the resend to none opener fires out; usually a few days works out. So with all past engagement history aside, the original can email trigger out Wednesday the 26th, and if you are sending again to none openers you can set that resend to Saturday the 29th. Giving your audience enough time to see the email before Memorial Day.

 

John M
Community & Social Media Support

Did I answer your question? If so, please mark my post as an "Accepted Solution" by clicking the Accept as Solution button in the bottom right hand corner of this post.

View solution in original post