Solved: Re: Holiday Giveaway strategy

JewellJ2 · ‎11-16-2020

Hello everyone!

Our company is doing a holiday giveaway soon and though we have some ideas going for social media, I was wondering if anyone here had any tips for promoting the giveaway, etc. via email for our constant contact subscribers. Any giveaway tips are appreciated!

Thank you in advance!

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Kara_D · ‎11-16-2020

Hi JewellJ2!

Thanks for reaching out to the Community! Please check out the links below to learn more:

Segment Your Contacts Based on Specific Criteria - Group your contacts into segments based on a combination of their email activity, list membership, contact details, and tags to send more targeted emails
Insert a Video Block - Create a video trailer to promote your giveaway before it happens
Insert a Read More Block - Is there a news article or blog promoting your giveaway? Link it in your email to keep your email short and still engaging and informative.
Create Standout Marketing Emails for the Holiday Shopping and Giving Season - Design email campaigns to promote sales and events for Black Friday, Small Business Saturday, Cyber Monday, or Giving Tuesday. The tips in this article should also apply to a giveaway.

Kara.D
Community & Social Media Support

Did I answer your question? If so, please mark my post as an "Accepted Solution" by clicking the Accept as Solution button in the bottom right hand corner of this post.

You're not alone on your email marketing journey. Connect with a Marketing Advisor to see how they can help you develop the right strategy for your business and get the most out of your Constant Contact experience.

View solution in original post

Kara_D · ‎11-16-2020

Hi JewellJ2!

Thanks for reaching out to the Community! Please check out the links below to learn more:

Segment Your Contacts Based on Specific Criteria - Group your contacts into segments based on a combination of their email activity, list membership, contact details, and tags to send more targeted emails
Insert a Video Block - Create a video trailer to promote your giveaway before it happens
Insert a Read More Block - Is there a news article or blog promoting your giveaway? Link it in your email to keep your email short and still engaging and informative.
Create Standout Marketing Emails for the Holiday Shopping and Giving Season - Design email campaigns to promote sales and events for Black Friday, Small Business Saturday, Cyber Monday, or Giving Tuesday. The tips in this article should also apply to a giveaway.

Kara.D
Community & Social Media Support

Did I answer your question? If so, please mark my post as an "Accepted Solution" by clicking the Accept as Solution button in the bottom right hand corner of this post.

You're not alone on your email marketing journey. Connect with a Marketing Advisor to see how they can help you develop the right strategy for your business and get the most out of your Constant Contact experience.

View solution in original post

Nick_S. · ‎11-19-2020

Hi @JewellJ2,

An additional tip to consider is to try A/B Testing with your subject lines to see if one gets more activity than the other.

We encourage you to give it a shot and come back here to let us know what subject lines worked better.

Nick S.
Social Media & Content Manager

You're not alone on your email marketing journey. Connect with a Marketing Advisor to see how they can help you develop the right strategy for your business and get the most out of your Constant Contact experience.