They look the same, essentially, just with different products. I clicked on a few of the products and noted that they do not click through to the same product (at least the image was not the same). It is really important, since you only have images in the email with no pricing or other information, that the images click through properly.
On the first one, it says "Memorial Weekend is Near" - if you did not send the email yet, well, the weekend is here.
Lastly - try to find a catchy subject line that is not too long. It will be truncated on smartphones, which is the device that many use to view emails nowadays.
Hope this helps. Take care.
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