Hello @JaneO08. Great question! If you do want to resend a campaign, we have a few recommendations:
We have a great blog post that has even more information about resending campaigns. I definitely suggest to take a look at it before you resend your email.
Is there an easy and simple way to resend to contacts that openend an email (unique opens)?
I would not like to export and import from the reports everytime I want to do a follow up on contacts that were once engaged but did not convert into a lead.
Thanks for any advice!
That's a great question. When viewing your Unique Opens, select all the contacts and on that black bar right above the list you will see "Manage Lists" become visible. Click on that and choose "Add to Lists" and make a new list to add the Unique Opens into. When you go to schedule the e-mail you will see your new list with the Unique Opens as a choice. If this is a group of contacts you only plan to send to once, just delete the list after the e-mail is sent.
This way you're not exporting them, downloading the file, cleaning it up, and then re-importing into a new list. I hope this helps!
I'm happy to help! If you need anything else don't hesitate to reach out!