Facebook Ad Creation


Facebook Ad Creation

When clicking on "Show Full Preview", nothing happens. Also, a URL is required... What if I don't want to include a URL?


Hello @MikeS642,


The preview option is usually unavailable either due to a pop-up blocker stopping the preview panel, or it will not display when certain required information is not completed.  Which leads us to the second question.


Your Facebook Ads do require a URL.  If you're doing a Lead-Ad, you will need a link to your privacy policy.  This can be a link to a PDF file hosted on our site, if you do not have a website of your own to host the document on.  Your other advertisements generally are intended to drive people to a specific place, like your website.  If you would rather drive them back to your Facebook page, you could just insert the URL for your Facebook Business page.  It's generally a better practice to drive traffic towards your website, but any URL will work.

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