How to Re-subscribe someone who Opted Out

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CTCT Employee

How to Re-subscribe someone who Opted Out

UPDATED: June 2018

 

Do you have someone who accidentally opted out, or opted out but wants back on your list? Here’s how you can get them back on your list.

If you have a Join My List form on your website, direct them to sign up for your list again. If you do not have a website sign up form, you can send them a link to your Form. To get the link you can go to Sign-up Forms > Landing Pages and More, then click on the actions options to the right of your Sign-Up Form and choose Form URL.

 

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If they check their inbox and still have an old campaign you’ve sent, contacts can also resubscribe through the Update Profile link in the footer of this email.

 

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Through both of these solutions our system recognizes that the email address was opted out at one point and asks them if they wish to Update their Profile. Once the submit button is clicked, we send an email to that address to ensure the right person is signing up again. In that email there is a link to Update their Profile. Clicking on this link they will then confirm their interests in joining your email list.

 

Want to edit the Update Profile form?  Check out this FAQ.  If you do not have a website form, or your contact can not find an old email in their inbox, here are the steps to resubscribe contacts from your account.

6 REPLIES 6
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Senior Member

Re: How to Re-subscribe someone who Opted Out

We have contacts who have unsubscribed from marketing mail but we still want to contact regarding events, etc. Constant Contact tells me they're unsubscribed, but I want to re-subscribe them to certain lists (we have their permission for this.) Everything I'm reading tells me that when I re-subscribe them to these lists they'll receive an email to confirm that subscription. Is there a way to opt out of sending them this email?

I know it's going to confuse these contacts -- we're not trying to get them to re-subscribe to all of our marketing mail, we just want to contact them about one event. How do I turn off this re-subscribe email for contacts? 

 

I turned off the "confirmed opt-in" email but it looks like that is something different. 

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Moderator

Re: How to Re-subscribe someone who Opted Out

Hi @cmaggio 

 

Thank you for reaching out to the Community. I apologize for any confusion there may be with resubscribing this contact. At this time our resubscribe process does send an automatic confirmation email. Do you have an email from your contact requesting to be added back into your account? If not, we suggest having your contact forward you an email like this. Once you receive this confirmation please call into our Support, so one of these agents can further assist with any contact stuck in awaiting confirmation. 


Frankie.P
Community & Social Media Support

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You're not alone on your email marketing journey. Connect with a Marketing Advisor to see how they can help you develop the right strategy for your business and get the most out of your Constant Contact experience.
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Retail

Re: How to Re-subscribe someone who Opted Out

One of the biggest drawbacks for Constant Contact. I've worked with half a dozen other email providers and none of them require this onerous resubscription process. 

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CTCT Employee

Re: How to Re-subscribe someone who Opted Out

Hello SteveD11 and thank you for reaching out with your feedback. We do apologize for any inconvenience in the process to re-subscribe a contact, but these methods are in place to ensure you and your account stays compliant with the CAN-SPAM laws. This requires that if a contact took an action to say they didn’t want to receive emails from someone, we would need their explicit permission to add them back in. As an alternative to the method above you can also have an unsubscribed contact re-sign up using a sign up form to be placed back on your list. This would be another way the contact could give us express permission to receive emails again.  


Antonas_S
Community & Social Media Support

Did I answer your question? If so, please mark my post as an "Accepted Solution" by clicking the Accept as Solution button in the bottom right hand corner of this post.

You're not alone on your email marketing journey. Connect with a Marketing Advisor to see how they can help you develop the right strategy for your business and get the most out of your Constant Contact experience.
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Health Practitioners & Centers

Re: How to Re-subscribe someone who Opted Out

Too bad the documented process for resubscribing doesn't work. 

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Moderator

Re: How to Re-subscribe someone who Opted Out

Hi @JasonJ052 

 

It appears you're under our beta contact redesign, so the resubscribe process is different! I would recommend having your contact resubscribe through any sign-up form you may have on your website. If you do not have a sign-up form on your website, this contact can resubscribe through the URL of your basic landing page or even the URL of a lead generating landing page. Because this redesign is still in beta we are looking to collect more information so we can determine how we can better our user's experience under this design. If you can please email us the following details to social_support(at)constantcontact(dot)com we will make sure it is passed on to our Product Team:

 

  •  How contact was unsubscribed / Who unsubscribed the contact (action by contact OR action by you)
  • Why the contact unsubscribed or if it was accidental
  • If the contact is opted out, how they reached out to you to resubscribe
  • How the contact originally subscribed

Frankie.P
Community & Social Media Support

Did I answer your question? If so, please mark my post as an "Accepted Solution" by clicking the Accept as Solution button in the bottom right hand corner of this post.

You're not alone on your email marketing journey. Connect with a Marketing Advisor to see how they can help you develop the right strategy for your business and get the most out of your Constant Contact experience.
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