List Accuracy


List Accuracy

Several people on my list say they never received campaigns that went out. They didn't get the emails in their Spam email either. For some of the contacts, it shows that they never opened it.


However, for other people, under "Contacts," it lists Engagements for these email accounts showing that they not only opened the email campaign but opened it multiple times. These people swear they never got the email at all. What could be causing the discrepancy? Is there an email system that is screening emails for spam and flagging ours (marking it as read) in the process? Please advise if anyone has dealt with this issue.


Hi @AletheaN 


Thank you for reaching out in the Community regarding the delivery of the emails. We know how important it is for you to get your message out to your customers. Based on what you are describing, it sounds like some of your contacts emails providers may be filtering out the emails from their inbox. What we often see with this type of scenario is that the email provider has a security filter of some sort that is scanning the email automatically and then filtering it out of the inbox and in to spam or out of the account altogether. When this occurs, opens and sometimes clicks are registered on our end. 


Luckily, there is a fairly simple fix. For your customers that are experiencing this issue, you can send them instructions on how to Whitelist Constant Contact.  Once that process is completed, they should not have this issue in the future and will be able to receive and read your emails with no issue. 


Another option you have to help reduce this issue from occurring with more customers is that you can enable authentication on your account. This will help significantly with reducing the likelihood that your emails be marked as spam by your customer's email providers.  


Please let us know if you have any questions on either of your options above. We're happy to help! 



Alex S.
Community & Social Media Support

Did I answer your question? If so, please mark my post as an "Accepted Solution" by clicking the Accept as Solution button in the bottom right hand corner of this post.

Anyone can be a marketer! Visit our Blog & Resources page to brush up on the latest tips and tricks.