I send out a meeting invite to a group of people, inviting them to a zoom event.
My report for this campaign shows a 31% open rate... and the people who did not open their invite.
I know 20 out of 300 bounced
Some have emailed me, telling me they have not received the invite with zoom link.
One woman did not find hers, but the report shows that her account opened the invite twice the day before.
She cannot find it anyway.
Another woman cannot find her invite... her husband received his invite... she did not receive hers.
It shows both of theirs as "delivered."
There's no way of knowing who of the 31% actually opened their email and saw it, and how many people cannot see it in their inbox and don't know we sent it out of the 69%?
If some are receiving this in their promotions or other location, how do I send an email they don't have to know about, to go hunt for?
I look forward to feedback!
Hello @WoodCntyDemsWI ,
Here are some general best practices for deliverability.
Deliverability can have a lot of variables, from elements on our side, on your side, on the recipient's side, and in their email system company's side. It's also a generally good idea to set up additional authentication for your emails - whether that's through us if you have a free domain (e.g. Gmail, Yahoo, AOL, etc.) or via self-authentication if you have your own domain (such as through a business or other organization).
If you'd like to learn more about safelisting, and what it entails:
If you're wanting more in-depth, specialized insight on your current deliverability, it'd be worth speaking with one of our Deliverability agents.