Spam Delivery

KennethH150
Real Estate

Spam Delivery

What is the best way to make sure emails are opened and not delivered as spam to contacts?

1 REPLY 1
Frankie_P
Moderator

Hi @KennethH150 

 

That's a great question! There are common things that can trigger spam filters, sometimes it can be as simple as the email's content or subject line. For your subject line, it's important to have no more than 4-7 words or 40 characters. As for the contact, you want to stay away from using too many images, or creating an email that is all one image. It's important to have a good balance of text, images and links with targeted content.

 

If you wanted to take it a step further and try to improve your open rate - creating enticing subject lines, adding personalized contact details or even an emoji are great ways to stand out in your reader's inbox. 


Frankie.P
Community & Social Media Support

Did I answer your question? If so, please mark my post as an "Accepted Solution" by clicking the Accept as Solution button in the bottom right hand corner of this post.

You're not alone on your email marketing journey. Connect with a Marketing Advisor to see how they can help you develop the right strategy for your business and get the most out of your Constant Contact experience.