Unique Click drastically reduced


Unique Click drastically reduced

Reviewing the sent report for the year and see a drastic decrease in Unique Clicks between Aug. 7 to Aug. 14.  The decrease has continued to remain extremely low.  Did something change between Aug. 7 & 14 that would change the way these are reported?


Hi @ReneeS1755,


Thank you for reaching out to us through the Community. Based on my resources, it does not seem that we have had any changes done to how we report the Unique Clicks. If you were looking to boost up your Unique Clicks, you could try:


  1. Keep Your Email Short
  2. Use Only One Call-to-Action
  3. Put the purpose of your email in the subject line
  4. Personalizing your email campaigns

Let us know if you need assistance with anything else.

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