click rates

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Regular Visitor

click rates

On the old templates, our click rate was 9%. On the new templates, our click rate is 2-3%. Frustrating.

1 REPLY 1
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Moderator

Re: click rates

Hi @SeanB1

 

Thank you for reaching out to the Community about your emails!  I apologize your click rate has decreased while using our newer templates. I took a peek at one of your recent emails and can see that they look great. The one suggestion I would have is to put your links in a button block. Using a button block rather than having your link as regular text will allow it to stand out more. In fact, here's a link from our Help Center with more tips on how to Improve Your Click-Through Rates.

 

I hope this helps!


Frankie.P
Community & Social Media Support

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