"Learn more" and "read more" links

FirstNameL86763
Participant

I'm creating our email newsletter, and am intrigued with the "learn more" or "read more" option. In trying to make my email newsletter less of a chore to read, and to allow contacts the option to read a fuller story, I'd like to use a read more button.  So what would be the best way to do this if a story doesn't already exist?  I was thinking maybe creating a "landing page" which could expand on the story, and then link the "read more" button to that landing page.  Does that seem right?  If so, is there a way to return the reader back to the email newsletter?

2 REPLIES 2
FirstNameL86763
Participant

I'm creating our email newsletter, and am intrigued with the "learn more" or "read more" option. In trying to make my email newsletter less of a chore to read, and to allow contacts the option to read a fuller story, I'd like to use a read more button.  So what would be the best way to do this if a story doesn't already exist?  I was thinking maybe creating a "landing page" which could expand on the story, and then link the "read more" button to that landing page.  Does that seem right?  If so, is there a way to return the reader back to the email newsletter?  Thank you.

Amanda_G
Employee

Hi @FirstNameL86763 , 

 

Absolutely! A custom landing page would be a great way to direct readers to the rest of an article using a Read More button. I often see people using a PDF to insert a document link as a Read More button as well. 

 

Both of these would open a new window, so at this time the reader would need to close that window to be able to return to the newsletter.

 


Amanda G.
Community & Social Care
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