More triggers for automated campaigns

We are looking for a feature that allows an email automation based on inactivity. Right now there is an option that triggers an email series based on three specific triggers. We want to see a trigger that creates a series of emails based on someone NOT clicking/opening an email.

9 Comments
JillH812
Participant

When automating a series of emails, it would be great if I could add triggers for each email in a series. Example: I want to send a secondary email to people who opened the first, but if they don't open the second email, I don't want them to get the whole series.

Maxine_B
Employee
Status changed to: Voting Open

Hi @JillH812,

Thank you for your feedback! As you mentioned, we currently we only have the functionality to start a series based on an action, but I think it is a great idea to have a series stop based on a non-action. I am going to open this idea up to voting from other Constant Contact Community members! 

Caitlin_M
Administrator
Status changed to: Voting Open
 
MatthewM4032
Occasional Participant

Yes! This would be great! Also, adding the functionality to automatically add a contact to another list once the series is completed would be great. For example, I am sending a series of lead nurture emails to new contacts, but I don't want them to receive our "General Interest" emails during this period. Adding the ability to funnel contacts in this way would be great. 

 

Also, date-based & custom-field automation triggers would be a huge improvement. Being able to add a contact to a specific automation series based on when they are planning to move/ have an expiring lease would be very beneficial. On this same thought, being able to have a customer receive an automated email based on custom fields would be awesome. Ex. having tailored emails for specific locations that would be designated via a custom field. 

Caitlin_M
Administrator
Status changed to: Gathering Information

We're opening this thread up to hopefully gather some information from those who are looking for this feature. With our resend to non-openers feature in regular campaigns, the limitation is up to 10 days. How soon after the initial send would you be contacting those non-openers? Would this be a brand new email or the same with an edited subject line, similar to the existing RSNO tool?

ChristopherC4307
Participant

I just got started with this platform, and I'm immediately disappointed by the lack of options with the email automation. There is no way to send follow-up emails to people who have not opened the previous email or include only people who opened emails, excluding those who clicked the links. 

 

I understand that I can just work around these things, but it's a little frustration that it's not already built in. You guys really need to make it easier to customize exactly who gets different emails in a campaign. 

AprilC766
Regular Participant

It would be great to have multiple triggers in one sequence. For example, I would like my Welcome Email series to send a Welcome Email to new additions on a list, that (if opened) sends another email suggesting to "like us on Facebook." That email (if a link is clicked) sends another email to subscribe on Youtube, etc. 

ClevelandWhiskey
Occasional Participant

I am happy to see that the ability to trigger an email (SMS is not relavant to us at the moment) from clicking a link in an email that was part of another automation. This is a big step. It would be great if we could trigger an automation path from getting a specific email .. also from another automation. 

L68393
Participant

Can you add more automation triggers that start on a specific date or when a tag is added.

I run email campaigns every two week to invite every contact to a webinar. I want it to send to everyone and the automation to start on a specific date. The automation would have two emails spaced a week or two apart but always at specific dates/times.

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