Thank you for reaching out to us! I wanted to provide you with some information on the did not open report before you decide to delete those contacts.
We do provide the "Did not open report" which gives you a really good idea of who hasn't opened your email, however it is not exact. We can't track every time someone opens an email, if they don't download the images in the email or click on a link in the email we won't track that they actually read the email so they wills how on the did not open report.
I would suggest using that report in a different way to target those contacts instead of just deleting them. Below I have provided some FAQs that I think you will find beneficial.
Contacts who didn't open your email - check out "Putting that info to work"
How open are determined
If you decide you want to delete those contacts I would suggest creating a list of the contacts who haven't opened your email and then deleting that list. Follow the steps below to do that.
Click on the Email tab, choose Reports and choose the number of people who opened your email. Once on this page click on Did Not Open on the left hand side. Select all of the contacts, choose Add to Email List, create a new list and add the contacts to that new list.
Once on the list go to the Contacts tab, click on the new list you created and choose to delete the list and the contacts.
If you have any other questions please feel free to reach back out to us. You can even reach us by phone at 800-240-2302.
Have a great day!
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