Our list sends out event announcements. It would be really nice to enable subscribers to select in their profile settings whether or not they want to receive emails for all region-specific events, or just events in their home city/state. Managing 50 state tags manually on the back end is too time-consuming. Besides, lots of people travel, so a filter based only on the city/state of the subscriber is not ideal. Why not let them pick from a dropdown list? Much better to let the subscriber decide what georef info s/he wants to receive.