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Unsubscribe - but why?

Currently the unsubscribe link takes receipients through to a page where they can leave text offering insight into their decision to unsubscribe. As this is a text only option there will never be any feasible analytics of this. May I recommend the use of radio buttons with common pre-populated reasons for unsubscribing:

 

  • I did not sign up for this
  • Too frequent
  • No longer interested
  • other

 

 

3 Comments
Hannah_M
Moderator
Status changed to: Voting Open
 
Beatriz_R
Employee

This has been implemented with our new unsubscribe flow:

2018-04-27_1222.png

Beatriz_R
Employee
Status changed to: Closed - Implemented
 
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