Everybody needs an unfair advantage. Especially when you're trying to gain the attention and buying intentions of your e-mail list members. Here are 5 suggestions to tilt the playing field in your favor.
Tell any marketer you've just produced a 100% response rate and it's like saying you'd like to report a UFO sighting. 100% response rates are supposed to be impossible. But are they? And, do you have one to report yourself?
Everyone is a copywritier, whether they know it or not. The way you write, connect and communicate with others -- especially your e-mail list members -- has a lot to do with how successful you'll be in business, period. Write Everything Right! author takes us through a master class in copywriting with lessons we can all learn from the masters. Reporting on location, in the heart of the Alaska wilderness.
Marketing is undergoing a lot of changes. Instead of people using proven marketing techniques and fundamentals, they appear to go with the “flavor” of the day. If it works, fine. If not, there is another flavor waiting somewhere.