Hi there, What does "Blocked" mean under bounces? We're trying to understand if these refer to the customer opting to block our emails, or if these are email service provider blocks that our subscribers are victim to? Thank you, Adrian
Great question! Ablocked bounce indicates that something on the receiving end is preventing the email from being delivered. Often this happens with addresses that are delivered to secure companies, like banks or schools but can happen to anyone. Companies are known to block all bulk sending IP addresses to prevent emails from coming through or even only have an "allowed" list that causes every other address to be blocked. Other companies will block any external email so there's a number of causes.