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add the forward to a friend feature

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Top Answer
Matt_B.
CTCT Employee

Hey all,

 

I wanted to chime in on this thread regarding the lack of Forward to a Friend in the third-generation editor. The simplest answer is that due to lack of usage in our previous editor (both our users inserting this link, and recipients using this link) we decided not to implement the feature. We also wanted to solve for cases where this feature was used as a workaround (such as getting around possible display issues), with other features or improvements to the editor. With our current editor being under active development, we want to focus on the latest and greatest features that will bring as much value as possible to our users. While I can understand that some users found this feature valuable, our plan is not to rebuild the second-generation editor, but rather to learn from its mistakes/successes to create a new, best-in-class editor.

 

To address some of the concerns around the lack of this feature:

  1. Display concerns: some folks like the peace of mind knowing that users can see a “clean-copy” of their email. As a work-around for this I would recommend including the recently released feature, “View as Webpage”. This will link to the web version of your email without any potential display issues, and it will not have any personal information of the original recipient.
  2. Referrals and new signups: we recommend including a link to a signup form within emails that you’re hoping will be referred along.
  3. Roadmap: we are currently developing a feature called “Social Share Bar” which will enable the ability for emails to be shared on social sites like Facebook and Twitter. This is on par with a feature in our second-generation editor; however we’ll be taking a slightly different approach to how this works and is placed within emails. The hope is that this feature will be another way to get emails shared on more channels and therefore attract more subscribers.

 

I love all the feedback I’ve been reading on the third-generation editor and the team is looking forward to continuing to deliver awesome new features into 2018. Stay tuned for some great new features coming out first thing in January!

 


Occasional Advisor

Re: add the forward to a friend feature

I am also one of many of your customers who what this very important feature. Forward to a Friend is completely different from the other growth tools you mention. While these features are good and important for your customers, Forward to a Friend allows those in our current database to share information with their friends who would then be able to subscribe, etc. I am actually surprised that you don't see that as perfectly obvious. The majority of people receiving our emails are already subscribed. Forward to a Friend is likely the Number One growth tool for your customers and in the best way - by receiving it from a friend. Since it has been available in the past and is readily available just about everywhere else, I am quite sure your developers could easily add this feature back in. Thank you.

Moderator

Re: add the forward to a friend feature

Hello @dorism11. Thanks for your feedback about the Forward to a Friend feature. I can certainly see how this could be a useful tool for you. Our Product team is still researching and looking into this but I will certainly submit your request over to that team and will have them contact you if there is any update. 


Caitlin M.
Community & Social Media Support

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All Star
All Star

Re: add the forward to a friend feature

I am adding to the list of the voices requesting this feature to be added back in.

 

Here's my rationalle: people may use their own email's forwarding feature, but then the recipient would not have an easy way to subscribe to our emails themselves. The only current solution would be to add a subscribe button to the original email. But this doesn't make sense either. 

Tags (1)
Moderator

Re: add the forward to a friend feature

Hello @AGY,

 

Thank you for providing feedback on this feature. Based on your rationale I can understand why this would be helpful. I have tracked the feedback in your account for our developers to see. 


Nick S.
Social Media & Content Manager

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You're not alone on your email marketing journey. Connect with a Marketing Advisor to see how they can help you develop the right strategy for your business and get the most out of your Constant Contact experience.
Occasional Advisor

Re: add the forward to a friend feature

I would also like to point out, if others have no already done so, that we actually may be losing subscribers. When a FORWARD TO A FRIEND option is not available, a person may use the Forward tab in the nav bar of their browser. That person doesn't know they received it and they Unsubscribe. 

 

Truly a service would be done for your customers by adding FORWARD TO A FRIEND back in.

 

Thank you.

Member

Re: add the forward to a friend feature

Has this feature been added?  We need it because our sales team and customers are forwarding our promotional emails and someone they send it to doesn't want to receive the email and clicks the "unsubscribe" and it unsubscribes our customer or our sales person. So now they don't receive any of or other important emails.  Forward to a friend is a common way of sharing info and other systems offer this feature. 

Moderator

Re: add the forward to a friend feature

Hello @AnitaS921. At this time, the Forward to a Friend feature is not available to use in campaigns created using our third-generation editor. I certainly understand how this would be useful for you and your contacts so your contacts do not become accidentally unsubscribed. I will note this feedback in your account and send it over to the appropriate team.


Caitlin M.
Community & Social Media Support

Did I answer your question? If so, please mark my post as an "Accepted Solution" by clicking the Accept as Solution button in the bottom right hand corner of this post.

You're not alone on your email marketing journey. Connect with a Marketing Advisor to see how they can help you develop the right strategy for your business and get the most out of your Constant Contact experience.
Regular Visitor

Re: add the forward to a friend feature

I too was disappointed to discover that the "Forward to a Friend" feature was no longer available as part of the new editor.  The new editor is great but the loss of this feature is disturbing as it was a vital tool in enabling list growth.  I am hopeful that the Constant Contact team will add it back very soon!

Moderator

Re: add the forward to a friend feature

Hello @ThomasL76. Thank you for your feedback about the Forward to a Friend feature! I can see how this can be used as a list growth tool for you. In the meantime, you can include a link to your sign-up form in your campaign to allow new contacts to join your mailing list. I have tracked this request in your account and sent it over to our developers. 


Caitlin M.
Community & Social Media Support

Did I answer your question? If so, please mark my post as an "Accepted Solution" by clicking the Accept as Solution button in the bottom right hand corner of this post.

You're not alone on your email marketing journey. Connect with a Marketing Advisor to see how they can help you develop the right strategy for your business and get the most out of your Constant Contact experience.
Regular Visitor

Re: add the forward to a friend feature

Thank you - we do already include that link however it does not work as well without the "Forward to a Friend" feature as the messages often get "altered" (missing images, etc.) when recipients forward them using programs such as Outlook.  Additionally, the "Forward to a Friend" feature allowed us to see statistics (trends) regarding how often our messages were being forwarded -- without that feature, we lose that valuable insight.