All the blah blah and rah rah is in place but no meat and potatoes.
You have lots of verbage on why I want to send out coupons but NOTHING (that I have found) explaining the most important part for a small business owner - HOW TO ACCEPT THEM AT YOUR BUSINESS!
I want to see how this is supposed to work and what equipment I need on site BEFORE I even start creating a coupon - I don't care HOW EASY it is to create and mail out coupons - I want to know how to honour them - before I find out that I've given myself a lot of work or even that I've gone and made myself look like a total tool to hundreds of people who walk in with a QR code that I don't know what to do with.
This is basic info. It should be on the front page!