Past Events

Publishing your website can feel like a daunting task. Even with a template that takes care of the look and feel of your website, you still need to create the content for your pages. It’s easy once you know where to focus. You can publish your website quickly with just the essential pages you need to get yourself online. 

We recently hosted a webinar where we discussed the important pages you should be focusing on when publishing a website. A few highlights from the webinar included: 

• The four questions your homepage must answer before you hit publish
• The real purpose of your about page and how to create one your visitors want to read
• How to make it easy for visitors to find and contact you
• Tips for using images on these pages

In this post, you can watch the webinar in its entirety and read some of the questions asked by our attendees. Interested in our free, future webinars? Sign up here to stay informed!

In the busy inbox, you have just a few milliseconds to convince someone to open your email. Beyond the relationship you’ve been building with your contacts, your subject line must capture their attention and entice them to open and read your email.

We recently hosted a webinar where we discussed how taking a few moments to create an enticing subject line can help to improve your open rate. A few highlights from the webinar included:

• The basics of a good subject line
• Trends for writing great subject lines
• Tips for getting creative with your subject lines

In this post, you can watch the webinar in its entirety and read some of the questions asked by our attendees. Interested in our free, future webinars? Sign up here to stay informed!

For many, the thought of creating Google Search ads can feel overwhelming. Maybe you’re not sure how they work and you don’t want to waste money trying to figure them out. But what if you could ease that sense of overwhelm by knowing how to create Google Search Ads that cost-effectively drive the right traffic to your website? 

We recently hosted a webinar where we discussed how to create Google Search Ads designed to grow your business. A few highlights from the webinar included: 

• What Google Search Ads are and how they work 
• How to create, maintain, and manage Google Search Ads 
• Tips and strategies for getting great results

In this post, you can watch the webinar in its entirety and read some of the questions asked by our attendees. Interested in our free, future webinars? Sign up here to stay informed!

Updated May 3rd, 2019

Whether you are writing a welcome email, event invitation, promotion, or an automated series, it can feel daunting to sit down and write your next email. You have a limited amount of time where you need to figure out what to write and how to write it so it drives results for your business. After all, your emails need to build relationships, inspire people, and encourage them to take action.

Last week, we had a webinar where we shared email writing tips that allows you to save time and make your emails more effective. Some highlights from the webinar included:

• How to figure out what to write when you’re not sure
• A simple formula to write your email
• Tips for writing great emails

In this post, you can watch the webinar in its entirety and read some of the questions asked by our attendees. Interested in our free, future webinars? Sign up here to stay informed!

Updated April 5th, 2019

As a small business, social media is overwhelming and often feels like you’re just spinning your wheels. You have to figure out where to be, how to be engaging, and how to get results - all with a limited amount of time and resources.

Last week, we had a fantastic webinar with Patrick Gillooly, Director of Social Media for Constant Contact, where we discussed integrating social media into your business strategy. Some highlights from the webinar:

• How to choose the right social networks for your business
• The 15-minute social media plan
• Getting started in the pay-to-play world of social media

Updated March 2019:

Don't feel like you're "artistic"? Don't let that hold you back from easily creating great visual images to include in your email campaigns!

Last week, we had an engaging webinar with award-winning designer and online educator Pamela Wilson and discovered:

• Three simple ways to make searching for images fast (and efficient)
• Three "Design Laws" that make your visuals look polished
• How to use the Constant Contact built-in image editing tools to add high-impact visuals that get your messages read

The start of the new year is the perfect time to determine the next move for your business and how to stand out from your competitors. It’s time to think about your email strategy for the year ahead so you can focus your energy and make the most out of your time.

Join us as we explore the top email marketing trends for small businesses in 2019 and simple ideas to incorporate them into your marketing strategy.

Here you'll find the questions asked by our attendees during the webinar. 

Interested in our free, future webinars? Sign up here to stay informed! 

We have some last-minute holiday email marketing ideas that you can put into place just in time to capture those crucial end-of-year sales.

In this free webinar session, we’ll show you:

• How to execute a brief but successful email & social media marketing campaign
• Tools you can use to market your campaign
• How to be more efficient during this busy season with time-saving tips

Here you'll find the questions asked by our attendees during the webinar. Want to view the recording? Click here to register and gain access! 

Interested in our free, future webinars? Sign up here to stay informed! 

The last part of a successful email marketing strategy is to get new subscribers. Join us for the last in this 5-part webinar series to learn how to grow your email list.

As a nonprofit, you can always use more support. Whether you need more volunteers or donations, email marketing can help to build relationships to accomplish this. That’s why it’s important to continually grow your email list, so you can further help your cause.

In this free, one hour webinar, we’ll discuss tactics you can use to grow your email list and your nonprofit. Additionally, we’ll show you:

• How to build a permission-based list
• How to entice your supporters to sign up
• How to use Constant Contact sign-up tools

Here you'll find the questions asked by our attendees during the webinar. Want to view the recording? Click here to register and gain access! 

Interested in our free, future webinars? Sign up here to stay informed! 

After you’ve sent your email campaign, you’re ready to take a look at the results. Join us for part four of this 5-part webinar series to learn how to use email marketing reports to improve your results.

Your nonprofit’s email marketing data provides a wealth of information. This data allows you to measure success and improve your opens and clicks moving forward. That’s why it’s important to understand the information that’s available to you and how you can use it to increase engagement and build stronger relationships with your supporters.

In this free, one hour webinar, we’ll show you:

• The types of reports that are available and what they mean
• How to improve your email marketing results
• How to use the reporting tools in Constant Contact

Here you'll find the questions asked by our attendees during the webinar. Want to view the recording? Click here to register and gain access! 

Interested in our free, future webinars? Sign up here to stay informed! 

Resources mentioned during the webinar:

[Guide] Do More For Your Cause With Email Marketing

Do More for Your Cause with Email Marketing – Nonprofit Worksheets