This month's issue of Hints & Tips Email Marketing covers two "make or break" topics: subject lines and calls to action (CTAs). Gina Watkins covers creative approaches to both in her article and in an interview with me, copywriter Bob Bly shares some of his secrets.
How to Get More Opens and Clicks
Copywriting Secrets from Bob Bly
Share your best subject lines and CTAs here, or ask questions of other community members!
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