cancel
Showing results for 
Search instead for 
Did you mean: 

Product News

379 Views
2 Comments

A lot of people believe that delivering an email is as simple as clicking “send” and waiting a couple seconds for it to go to the inbox (or maybe the junk folder if it looks like spam).  In reality, there are a lot of checks and balances that an email campaign needs to go through before it can be successfully delivered. Every part of your message, be it the footer, body, images, subject line, and so on can affect delivery.  One aspect that is often overlooked is the “from” email address. In this post, I’ll go over how using a free email address as the “from” address can affect your delivery.

Read more...

317 Views
3 Comments

It's been a hot month here at Constant Contact and we're not just talking about the temperature. There were a bunch of product updates for July and we're excited to share some of them with you. Let's get to it!

Read more...

August 2019 webinar.png

 

Join us on Thursday, August 29th from 2:00pm to 3:00pm ET for a free webinar where we'll discuss how to increase your opens simply by creating enticing subject lines.

 

In the busy inbox, you have just a few milliseconds to convince someone to open your email. Beyond the relationship you’ve been building with your contacts, your subject line must capture their attention and entice them to open and read your email.

Read more...

For many, the thought of creating Google Search ads can feel overwhelming. Maybe you’re not sure how they work and you don’t want to waste money trying to figure them out. But what if you could ease that sense of overwhelm by knowing how to create Google Search Ads that cost-effectively drive the right traffic to your website? 

 

We recently hosted a webinar where we discussed how to create Google Search Ads designed to grow your business. A few highlights from the webinar included: 

  • What Google Search Ads are and how they work 
  • How to create, maintain, and manage Google Search Ads 
  • Tips and strategies for getting great results

 

In this post, you can watch the webinar in its entirety and read some of the questions asked by our attendees. Interested in our free, future webinars? Sign up here to stay informed!

Read more...

311 Views
0 Comments

It's the start of summer over here in Waltham which means it's time to jump into the pool and turn on the grill. We cooked up some fresh new updates during the month of June for you to enjoy. Go grab a glass of lemonade and read on.

Read more...

Updated July 30th, 2019

 

You may have heard that today’s consumers expect timely and relevant information from the businesses they choose to hear from. Segmentation is the first step toward sending that targeted, relevant content that gets results for your business.

 

We recently hosted a webinar where we discussed segmentation and how you can use this tool, along with others in your Constant Contact account, to be sure you are sending the right message to your contacts. Other highlights included:

  • Basic strategies to segment your email list
  • How to get your subscribers to self-segment
  • How to use existing data & tools to send relevant information

 

In this post, you can watch the webinar in its entirety and read some of the questions asked by our attendees. Interested in our free, future webinars? Sign up here to stay informed!

 

Read more...

We as email marketers tend to define spam as “unsolicited” or “unrequested” mail.  While this is technically correct, it goes a bit beyond that. The truth is, spam is in the eye of the beholder.  These days, people tend to consider any mail they don’t want as spam, whether they asked for it or not. As senders, we need to understand this and make sure we are mailing to interested and engaged contacts.

Read more...

480 Views
0 Comments

"May" we introduce you to some new product updates? We released a lot of cool features last month (Google Ads! Landing pages!) and we're excited to talk about them. Read on to find out more.

Read more...

801 Views
4 Comments

We've planted a few new updates into our product over the past two months. We already posted about our brand new Facebook and Instagram ad feature but we have so much more to share with you. Read on and see what else is new in your Constant Contact account.

Read more...

May 2019 Webinar.png

 

 

Join us on Thursday, May 23rd from 2:00pm to 3:00pm ET for a free webinar where we'll discuss setting your business up for success by using online marketing.

 

The idea of getting your business online can often feel scary and even confusing. With so many moving parts, figuring out what to do and how to do it presents a unique challenge for time-starved small business owners. Don’t worry, once you understand how it all works together you can stop wasting time and focus on the things that actually benefit your business.

Read more...