I was hoping that Constant Contact had the ability to split out statistics (reports) for each campaign by user-defined criteria, like the date the email was sent out, or the TAG(s) used to create the list to email to, etc., but it doesn't appear that's the case. I first uploaded and sent emails to 474 customers for a July campaign. A few days later I uploaded and (hopefully) sent to only 279 additional recipients for the same campaign/email. I had hoped to be able to see results from the two different mailings -- how many opens, click-throughs, bounces, etc. based on the emails sent to the 474 customers on 7/5 and then the emails sent to 279 additional customers on 7/12. It appears CC lumps all the stats together for these 2 mailings. I even created a SEGMENT for the 2nd mailing, in hopes of using that segment to extract specific statistics/reports, but I guess I can't use the segment to isolate specific stats either. History: And why exactly would I want/need to do this? The first campaign email was sent to customers primarily from 2010. We had very few results from this 7/5 email. Therefore the list of customers from 2014 was uploaded to send the exact same campaign/offer to. It would certainly be beneficial to see the statistics/reports to compare the rates from customers from 9 years ago vs. customers from just 5 years ago. I didn't realize in order to compare the two I really would have needed to clone my 7/5 campaign and send a separate email to the 7/12 list, to keep statistics/reports separate.
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I would find it very useful to have small changes implemented in Contacts > Reports. First ... The reports show the total number of contacts over the life of an account. Could it also show the number of active contacts side-by-side. (You can find this information under Contacts > Contacts but a side-by-side presentation of the data would make things easier and clearer.) Second ... Below that, you can get a number of contacts that unsubscribed during a period of time. It would be very useful to see and compare the number of contacts who subscribed at the same time. Third ... last ... and least ... It would be useful to specify time periods longer than 1 year for reports. These small changes could help make a great product even better. Thank you for your consideration. John Paul Caponigro email@example.com
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