Contest campaign help

Occasional Participant

I am about to run a contest to have my readers help name some new products.  Winners get the product they named free.     I'm planning to use the Survey feature to collect the contest entries.  


I've used surveys before, but never like this.  I'm looking for tips and ideas for running a contest.  MOST importantly , how to phrase the subject so it doesn't just end up in spam filters!  I'm guilty of ignoring "contests" myself, usually thinking they are a scam.   

If my readers will actually open the newsletter they will see it isn't a scam.



Pam East


Hello @PamE09,


Thank you for reaching out to the Community! We definitely understand how important it is to have a perfect subject line. Please select these helpful articles on How to Avoid Spam Filters and How to Optimize your Subject Line. Thanks! 

Zoe H.
Community & Social Media Support

Did I answer your question? If so, please mark my post as an "Accepted Solution" by clicking the Accept as Solution button in the bottom right hand corner of this post.

You're not alone on your email marketing journey. Connect with a Marketing Advisor to see how they can help you develop the right strategy for your business and get the most out of your Constant Contact experience.
  • Support Tips

    Reporting Metrics

    "Authenticating your emails is the best way to ensure your emails achieve maximum deliverability. If you have your own domain, setting up self-authentication is especially important! " - Will

    See Article
  • Support Tips

    Call-To-Action Links

    "Target your most engaged contacts by creating a segment. Create a special offer or show your appreciation!" - Caitlin

    See Article
  • Support Tips

    Read Before You Send a Test Email

    "Did you know? You can send unlimited test emails to your verified email address, but only 50 in a 24-hour period to non-verified email addresses." - Nick

    See Article