I see there has been some pretty good feedback in here already! I am noticing exactly what you mean with that pale yellow matching your website branding. I might suggest trying to pull some of those brighter, warmer colors from your logo at the top. As far as open rate is concerned, you might try something like a Subject line A/B Test to determine what kinds of subject lines grab attention from your subscribers.
... View more
Thank you for sharing your campaign with us! I'm sorry that there's not a better way to have that campaign publicly available like this before it's been sent. The good news is that you're already following our best practices in most places! Keeping that call to action at the top is perfect. You do a good job of concisely giving them the information that they need to know, and links to access the product if they want it, and then go on to give them some other generic information about your website and products for sale, in case the first link isn't enough to grab their attention.
There are only two (relatively minor) concerns. You do use the word 'sale' a rather large number of times throughout the email. This can sometimes trigger spam filters on more strict servers. That being said, there's only so many ways to tell people about a sale without using the word repeatedly, so that's a very minor concern. The other thing you want to consider is how the email looks in relation to the places you're linking to. Your website has a simple plain white background, and your email has a dark textured background. The differences in texture are fine, but you may consider trying to find a lighter background color, so that the feel of the email and the website aren't quite so different.
Overall, great Job!
... View more