I am surprised, and a bit disappointed, that Constant Contact requires my customers to have an email address before they can "opt in" to receiving text messages from me. In my opinion, this limits the businesses that can/will use Constant Contact for SMS marketing. What does email have to do with SMS marketing? I am personally "opted in" for several businesses SMS promotions without those business having an email address on file for me. There is no legal, or ethical, requirement to get an email address before being allowed to send a person an SMS text message. I was looking forward to running my email and SMS campaigns through a single provider. Please let me know if the policy changes.
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