I'm running into an issue where the CTR is actually misleading due to misclicks and spam verifications by firewalls. If I send a campaign at 1:02 pm to 5000 people, more than 100 click-thrus will show up for 1:02 pm. As well, the same people are the ones showing as click-thru. I've run my campaigns at midnight and 2 am with the same results.
This skewing is rather frustrating since I now cannot report with confidence how well my campaigns are doing.
What filters are available to remove the firewall misclicks from my results?
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