Per Louigi (and per your tech team that he consulted), using dynamic variables in the Subject Line (or any other similar field) is not an available feature at this time but there is a feature request in place that he said he added me to. Subject Line dynamic variables help tremendously with personalizing emails right from their inbox preview and increases open and click-through rates significantly. Other email marketing platforms already offer this so it should be added to the Constant Contact platform ASAP.
Also, customizing Buttons on your platform is buggy and cumbersome. Improving this would be greatly appreciated.
Thanks,
Josh Tait
(Username removed by moderator)
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