My campaigns have usually done fairly well in terms of open and click rates, but my last few have really taken a nose dive e.g. open rate dropped from 34% to 2%, and click rates between 0-4%. I've not changed the email address I'm sending from, I use a fairly similar subject line each time, always the same send-from name, and I'm usually 'copying' a previous campaign and editing it, so they really aren't changing much. My email is authenticated. I'm really not sure what else to try! I'm concerned about event ticket sales.
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